Privacy Policy
This policy explains how The Great Wolf Construction LTD collects, uses, protects, and stores personal information when you contact us, submit project details, book consultations, read our blog, or subscribe to blog update emails through our website.
1. Who we are
We are The Great Wolf Construction LTD. If you have any questions about this policy or your data, please contact us at info@thegreatwolf.co.uk or 020 8412 0162.
2. Information we collect
We may collect the following information when you use our website or services:
- Contact details, such as your name, phone number, and email address.
- Project-related details you choose to share with us.
- Appointment preferences and communication history.
- Blog newsletter data: your email address when you subscribe, the date you subscribed, how you subscribed (for example via the blog page or site popup), and a unique unsubscribe token linked to your subscription.
- Basic technical data required for website operations, such as browser type, page views, and access logs (including blog pages and RSS feeds).
You do not need to provide personal information to browse our blog or read published articles. Please do not submit unnecessary sensitive personal data (for example government ID numbers, health details, or payment card details) through website forms.
3. How we use your information
We process data only for legitimate business purposes, including to:
- Respond to enquiries and provide requested consultations.
- Assess project requirements and prepare proposals.
- Manage appointments and service communications.
- Send blog newsletter emails when we publish new articles, if you have opted in to receive them.
- Process unsubscribe requests and maintain accurate subscriber records.
- Operate, secure, and improve our website, blog, and internal workflows.
- Comply with legal, accounting, and regulatory obligations.
4. Blog and public content
Our blog publishes articles, project updates, and related media for general information. Blog pages, category listings, individual posts, and our RSS feed at /blog/feed.xml are publicly accessible and do not require an account.
When you visit blog pages, we may collect aggregated or technical usage data as described in the cookies and analytics section below. We do not use blog reading activity to build individual marketing profiles.
5. Blog newsletter
If you subscribe to blog updates, we use your email address solely to notify you about new published blog posts and related service information we reasonably consider relevant to subscribers. Subscription requires your affirmative consent through our subscribe form.
- Each newsletter email includes an unsubscribe link. You may also unsubscribe through our unsubscribe page using the token in that link.
- We store subscriber records in our secure database, including subscription status and timestamps. If you unsubscribe, we mark your record as inactive and stop sending marketing emails.
- Our website may store a small local indicator in your browser to remember that you subscribed or dismissed the subscribe prompt. This is not shared with third parties.
- Emails are sent through our configured mail systems. Recipients' email providers may process delivery data under their own policies.
We do not sell or rent newsletter subscriber lists. We do not use your subscription for unrelated third-party marketing.
6. Data sharing and disclosure
We do not sell, rent, or trade your personal information. We do not share your personal data with third parties for their marketing purposes.
Limited disclosures may occur only where necessary to deliver our services or comply with legal obligations, such as trusted service providers (including email delivery infrastructure and hosting) operating under confidentiality and security requirements.
7. Sensitive data commitment
We do not intentionally collect or store sensitive personal data on our servers. Information we do store is limited to what is necessary to run enquiries, appointments, blog newsletter subscriptions, and project communication.
The data we retain is protected using access controls and secure storage practices, and is not shared outside our legitimate service operations.
8. Data security
We use reasonable technical and organisational measures to protect personal data against unauthorised access, alteration, disclosure, or destruction. While no system is completely risk-free, we maintain safeguards designed to keep data secure.
9. Data retention
We keep personal data only for as long as needed for the purposes outlined in this policy, including legal, operational, and record-keeping requirements. Newsletter subscriber records may be retained after unsubscribe to honour your opt-out and maintain an audit trail, but inactive addresses are not used for further marketing emails.
When data is no longer needed, it is deleted or anonymised where reasonably possible.
10. Your rights
Subject to applicable law, you may have rights to:
- Request access to your personal data.
- Request correction of inaccurate information.
- Request deletion of personal data in certain circumstances.
- Object to or restrict some forms of processing.
- Withdraw consent for blog newsletter emails at any time by unsubscribing.
- Request information about how your data is handled.
To make a request, contact us at info@thegreatwolf.co.uk.
11. Cookies and website analytics
Our website may use essential cookies, local browser storage (including for newsletter subscribe preferences), and privacy-conscious analytics to understand site usage and improve performance. We do not use your personal data for intrusive behavioural advertising.
12. Changes to this policy
We may update this policy from time to time. The latest version will always be posted on this page with an updated revision date.
